Hainan electric street: three one-third of the world home appliance store - Hainan electrical appliances, household appliances, the market - HC Network Appliance Industry

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  ostrich feather duster

  In December of the sea, wind bursts. It is a Saturday, early morning streets deserted, little pedestrian. However, a new South Electric Street, Shun Hing, the United States are the three major appliances and macro states baby clothes hangers

Shopping

Is a busy scene. Colorful banners, inflatable

Mold

Early pull-up, workers are busy up the stage, the television,

Washing machine

Out the door. Some young people who wears a ribbon, leaflets in hand, taking it every person on the plug

Advertisement

; Number of girls and boys, the same side of the road as stumps, holding a sign, tell you what brand of TV price cuts ... ...



Little after eight o'clock, three malls have been busy like a vegetable market. People of all ages patiently queued to prepare the lottery balls, to receive a free souvenir shopping. The United States have even moved to stools to sit waiting for the people queuing. Swing-up of some shopping centers small stage, just pop over and over, the host immediately jumped to, and asked the audience what is

Streaming Media

, Correct answers with prizes ... ...



At this point, this appliance a street, most of the electrical shops also closed the door, only three major

Marketplace

Noisy to put in the show.



This station is not supporting the play, staged every holiday will be on time. Sang three appliance stores a year, never tired.



Lumpy's mouth appliance market,

Competition

Intensified. Like this scene, seemingly relaxed fun, actually bloodshed. Three "hero" to do her best, struggled, did not relax. Hainan, the three pillars of the home appliance industry trend, has maintained for a year. Only, but also how long, it is hard to say.



You Yao made me drink section of busy season

Haikou appliance market

concerned, might would have such a feeling: the sea this year holiday really more appliances. While

Air conditioning

Section, while

TV

Festival, come and go. A street in the new South appliances, colorful flags flying every day. One to the weekend, will be singing and dancing in front of shopping malls for holiday rally, great excitement.



"Competition is intense! We have to build popularity, making festival is a good way to engage in activities." Shun Hing Electronic Assistant General Manager Zou Haining said, people love to join in the fun, what fun go, it was time to engage TV Festival, the two day of flat-panel TV more than 100 units sold.



Festival held for the goods, creating a variety of "color TV Festival" "Air Festival", "

Kitchen

Festival ", in Haikou, Shun Hing is the first. Zou Haining, said there are popular only

Sell

Amount of momentum alone is not enough weekends, usually has more to devote some thought, in some particular time frame, do joint activities with the manufacturers, sales helpful.



The Shun Hing Electronic shopping malls, a salesman told reporters that she sold nine yang small appliances, the kitchen section, sometimes a day can be sold more than 100 units.



The U.S. are run by the appliance section of appliances quite a few. As with the Shun Hing, the United States are also all out every weekend

Promotions

Activities, to organize some other home appliances section. However, both in the United States

Trading

Assistant General Manager of Health seems to break party this year, the effect of these promotional activities as in past years.



"Although this year's event with a lively atmosphere, but the effect was obvious as before. After several years of speculation, these promotional activities is not easy to impress consumers. They buy electrical appliances will not follow the trend as before, but according to their needs , choose a suitable own home appliances will not be because you bought your cries big things. "Fu said the party's health, promotion is to attract more low-end customers to buy cheaper goods.



However, break the party believed that, these promotions can not be stopped. "No way, is also a mall promotions

Brand

Promotion, you can create a sales atmosphere. "



Macro state appliance

Office

Director Chen Hailiang said they also according to their characteristics, in addition to making sections, each weekend are some

Auction

, Trade-in and other promotional activities. Asked to have better sales next year, new tactics, Chen Hailiang hesitated and said that next year the idea has not come out, "so every year, next year or so be it."



Interestingly, electrical street in this, and only made three malls brains promotional section set up the stage to sing opera, and the remaining 30 never involved more than the size of electrical outlets, hanging up in front of the banner section, "a 2980 down to 1980 in a home appliance, "or red paper pasted in the electrical, indicate special or buy one get one, static for customers to come.



Cry with laughter



It is said that Hainan's home appliance market share of 10 million, Haikou, which accounted for 900 million, which is 900 million, almost all were several large electrical companies to divide up. This argument, several large shopping centers can not agree with the person.